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ABOUT US


Hey BDGM Baddies! I'm Yay, the founder of BDGM Official. I launched this black-owned women's footwear brand in 2019 from my love for fashion, confidence, and always dressing with intention.
Shoes have always been my thing- especially heels. That passion is what inspired me to create BDGM: a brand focused on trendy women's footwear designed to elevate your look and your confidence, no matter the occasion.
BDGM stands for Bad Decisions, Good Memories- a reminder that some of our boldest choices often lead to our best stories. At BDGM, we believe your shoes should complement you and help you step confidently into every moment.
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